[Competitor] just launched [TheirNewInitiative]
[FirstName],
Noticed [TopCompetitor] launched [TheirNewCampaign/ContentHub/Initiative] last week. They're targeting "[SpecificKeyword]" and "[AnotherKeyword]"—the exact terms [Company] should own but doesn't.
In 60-90 days, they'll outrank you for your own category if you don't respond.
[ClientExample] was in this exact position with [TheirCompetitor]. We built a counter-strategy and they took back position 1 for [NumberOfKeywords] priority keywords in 11 weeks.
Want to see what [Competitor] is actually doing and how to beat it?