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Email

The Paid Ads Whistleblower

Subject

Whoever's running your Google Ads

Message 1

[FirstName],

Checked out [Company]'s ad presence for "[KeywordTheyBid]"—you're getting crushed by [Competitor] on search.

Looks like you're spending around [EstimatedAdSpend]/month based on your impression share, but:
- Your Quality Score is probably 4-6 (should be 8+)
- Ad copy is generic (no differentiation from [Competitor])
- Sending everyone to your homepage instead of dedicated landing pages

[ClientExample] was in the same spot. Previous agency had them spending [OldSpend] for [BadResults]. We took over, cut spend to [NewSpend], and tripled qualified leads.

15 minutes to show you what's broken?

Template for:

Marketing agency

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