The "+ Add column" button is always the last column in the table. Clicking it opens the column type picker where you can choose what kind of column to insert.

1. Scroll to the end of your table and click "+ Add column".
2. Select a column type from the dropdown.
3. Configure the column settings in the panel that opens, then click "Save".

Adds an enrichment column that automatically populates data using AI, API integrations, or other data sources. Use this to enrich your rows with information like company details, email addresses, job titles, and more.

Adds a column that computes a value based on other columns. You can describe the formula in plain language and let AI generate it, write your own formula using column tokens, or build a text string by combining column values with static text. See the Formula section in Column management for full details.

Adds a column that creates email messages using data from other columns in the row. Each row produces its own email, making it useful for personalised outreach campaigns.

1. Enter an "Email name" to identify this email template (e.g. Evergreen).
2. Select an "Email type":
3. • New email — Generates a standalone email. Requires a Subject and a Body.
   • Reply — Generates a reply to an existing thread. Requires only a Body.
4. Fill in the "Subject" field (New email only). Type "/" to insert a column value as a token (e.g. /first_name) or "" to add spintax for variation.
5. Fill in the "Body" field with the email content. Use "/" to insert column tokens and "" to add spintax. You can reference any column in the row to personalise the message.
6. Click "Save" to create the column. Each row will generate its own email based on that row's data.

The Email name column is also accessible as a token in other columns — when you type "/" you will see it listed alongside your other columns, allowing you to reference the generated email content elsewhere in the table.

Adds a plain text column. You can optionally set a text preset to pre-fill all rows with the same default value.

Adds a column for storing URLs. Values in this column are displayed as clickable links.

Adds a column for storing numerical values.

Adds a column specifically for storing email addresses.

Adds a column for storing date values.

Adds a column for storing monetary values with a currency symbol. You can select the currency code (default: US Dollar) and optionally set a text preset for all rows.

Adds a column that displays an image fetched from a URL stored in the cell. Useful for showing logos, profile photos, or product images inline in the table.

Adds a column where each cell contains a value chosen from a predefined list of options. You can create and colour-code the options in the column settings.

Adds a boolean column displayed as a checkbox. Each cell can be either checked (true) or unchecked (false).